Homeโ€บMailchimp vs AWeber
Updated March 2026 ยท Independent Analysis

MailchimpvsAWeber

Mailchimp starts at $13/mo, 13% cheaper than AWeber's $14.99/mo. Mailchimp is rated higher at 4.5/5 vs AWeber's 4.3/5.

M
Mailchimp

All-in-one marketing platform for email, SMS, automation, and analytics

โ˜… 4.5/5Founded 200111M+ users users
Try Mailchimp Free โ†’
A
AWeber

Email marketing and automation platform for small businesses and creators

โ˜… 4.3/5Founded 1998600K+ users users
Try AWeber Free โ†’

โšก Quick Stats

โญ
Avg Rating
AWeber4.3/5
๐Ÿ† Mailchimp wins
๐Ÿ’ฐ
Starting Price
Mailchimp$13/mo
AWeber$14.99/mo
๐Ÿ† Mailchimp wins
๐Ÿ”ง
Features
๐Ÿ† Mailchimp wins
๐ŸŽ
Free Plan
MailchimpYes โœ“
AWeberYes โœ“

๐Ÿ“Š Ratings Breakdown

M

Mailchimp

4.5/5 avg
G2 Score4.4/5
Capterra Score4.5/5
Overall Avg4.45/5
A

AWeber

4.3/5 avg
G2 Score4.2/5
Capterra Score4.4/5
Overall Avg4.300000000000001/5

โšก Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Mailchimp if you need:
  • โœ“ Marketing Automation
  • โœ“ Audience Segmentation
  • โœ“ Analytics & Reporting
  • โœ“ Social Media Posting
  • โœ“ Customer Journeys
Try Mailchimp Free โ†’
Choose AWeber if you need:
  • โœ“ Automation
  • โœ“ Email Templates
  • โœ“ Drag-and-Drop Builder
  • โœ“ Analytics
  • โœ“ Segmentation
Try AWeber Free โ†’

๐Ÿ”ง Feature Comparison

Mailchimp uniquely offers Marketing Automation, Audience Segmentation, Analytics & Reporting. AWeber uniquely offers Automation, Email Templates, Drag-and-Drop Builder. Both share 4 features including Email Campaigns, Landing Pages, Sign-up Forms.

Feature
Mailchimp
AWeber
Email Campaigns
โœ“
โœ“
Landing Pages
โœ“
โœ“
Sign-up Forms
โœ“
โœ“
A/B Testing
โœ“
โœ“
Marketing Automation
โœ“
โœ—
Audience Segmentation
โœ“
โœ—
Analytics & Reporting
โœ“
โœ—
Social Media Posting
โœ“
โœ—
Customer Journeys
โœ“
โœ—
Dynamic Content
โœ“
โœ—
AI Content Generator
โœ“
โœ—
SMS Marketing
โœ“
โœ—
300+ Integrations
โœ“
โœ—
Templates
โœ“
โœ—
Surveys
โœ“
โœ—
Automation
โœ—
โœ“
Email Templates
โœ—
โœ“
Drag-and-Drop Builder
โœ—
โœ“
Analytics
โœ—
โœ“
Segmentation
โœ—
โœ“
RSS-to-Email
โœ—
โœ“
Integrations
โœ—
โœ“
AMP for Email
โœ—
โœ“
Web Push
โœ—
โœ“
E-Commerce
โœ—
โœ“
Canva Integration
โœ—
โœ“
Total Features
15
15

๐Ÿ’ฐ Pricing Comparison

Mailchimp starts at $13/mo, 13% cheaper than AWeber's $14.99/mo.

M

Mailchimp Plans

Free tier available

Free
Free
  • โ€ข 500 contacts
  • โ€ข 1000 emails/mo
  • โ€ข 1 audience
EssentialsBest Value
$13/mo
  • โ€ข 500 contacts
  • โ€ข 5000 emails/mo
  • โ€ข 3 audiences
Standard
$20/mo
  • โ€ข 500 contacts
  • โ€ข 6000 emails/mo
  • โ€ข Automation
Premium
$350/mo
  • โ€ข 10K contacts
  • โ€ข 150K emails/mo
  • โ€ข Unlimited audiences
Full Mailchimp pricing breakdown โ†’
A

AWeber Plans

Free tier available

Free
Free
  • โ€ข 500 subscribers
  • โ€ข 3000 emails/mo
  • โ€ข 1 landing page
LiteBest Value
$14.99/mo
  • โ€ข 500 subscribers
  • โ€ข Unlimited emails
  • โ€ข 3 automations
Plus
$29.99/mo
  • โ€ข 500 subscribers
  • โ€ข Unlimited automations
  • โ€ข A/B testing
Unlimited
$899/mo
  • โ€ข Unlimited subscribers
  • โ€ข Priority support
Full AWeber pricing breakdown โ†’
๐Ÿ”” Get notified when prices change

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