CompareStack/Klaviyo vs AWeber
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Updated March 2026 · Independent Analysis

KlaviyovsAWeber

AWeber starts at $14.99/mo, 25% cheaper than Klaviyo's $20/mo. Klaviyo is rated higher at 4.7/5 vs AWeber's 4.3/5.

K
Klaviyo

Marketing automation platform purpose-built for e-commerce brands

★ 4.7/5Founded 2012167K+ customers users
Try Klaviyo Free →
A
AWeber

Email marketing and automation platform for small businesses and creators

★ 4.3/5Founded 1998600K+ users users
Try AWeber Free →

⚡ Quick Stats

⭐
Avg Rating
Klaviyo4.7/5
AWeber4.3/5
🏆 Klaviyo wins
💰
Starting Price
Klaviyo$20/mo
AWeber$14.99/mo
🏆 AWeber wins
🔧
Features
Klaviyo15
AWeber15
🏆 Klaviyo wins
🎁
Free Plan
KlaviyoYes ✓
AWeberYes ✓

📊 Ratings Breakdown

K

Klaviyo

4.7/5 avg
G2 Score4.6/5
Capterra Score4.7/5
Overall Avg4.65/5
A

AWeber

4.3/5 avg
G2 Score4.2/5
Capterra Score4.4/5
Overall Avg4.300000000000001/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Klaviyo if you need:
  • ✓ Email Marketing
  • ✓ SMS Marketing
  • ✓ Marketing Automation
  • ✓ Predictive Analytics
  • ✓ Product Recommendations
Try Klaviyo Free →
Choose AWeber if you need:
  • ✓ Email Campaigns
  • ✓ Automation
  • ✓ Landing Pages
  • ✓ Sign-up Forms
  • ✓ Email Templates
Try AWeber Free →

🔧 Feature Comparison

Klaviyo uniquely offers Email Marketing, SMS Marketing, Marketing Automation. AWeber uniquely offers Email Campaigns, Automation, Landing Pages. Both share 2 features including Segmentation, A/B Testing.

Feature
Klaviyo
AWeber
Segmentation
✓
✓
A/B Testing
✓
✓
Email Marketing
✓
✗
SMS Marketing
✓
✗
Marketing Automation
✓
✗
Predictive Analytics
✓
✗
Product Recommendations
✓
✗
Forms & Pop-ups
✓
✗
Customer Profiles
✓
✗
Reporting
✓
✗
Shopify Integration
✓
✗
Flow Builder
✓
✗
Templates
✓
✗
API
✓
✗
Reviews
✓
✗
Email Campaigns
✗
✓
Automation
✗
✓
Landing Pages
✗
✓
Sign-up Forms
✗
✓
Email Templates
✗
✓
Drag-and-Drop Builder
✗
✓
Analytics
✗
✓
RSS-to-Email
✗
✓
Integrations
✗
✓
AMP for Email
✗
✓
Web Push
✗
✓
E-Commerce
✗
✓
Canva Integration
✗
✓
Total Features
15
15

💰 Pricing Comparison

AWeber starts at $14.99/mo, 25% cheaper than Klaviyo's $20/mo.

K

Klaviyo Plans

Free tier available

Free
Free
  • • 250 contacts
  • • 500 emails/mo
  • • 150 SMS
EmailBest Value
$20/mo
  • • 251-500 contacts
  • • 5000 emails/mo
Email & SMS
$35/mo
  • • 251-500 contacts
  • • 5000 emails/mo
  • • 1250 SMS
Full Klaviyo pricing breakdown →
A

AWeber Plans

Free tier available

Free
Free
  • • 500 subscribers
  • • 3000 emails/mo
  • • 1 landing page
LiteBest Value
$14.99/mo
  • • 500 subscribers
  • • Unlimited emails
  • • 3 automations
Plus
$29.99/mo
  • • 500 subscribers
  • • Unlimited automations
  • • A/B testing
Unlimited
$899/mo
  • • Unlimited subscribers
  • • Priority support
Full AWeber pricing breakdown →
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❓ Frequently Asked Questions

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