Homeโ€บInsightly vs Folk
Updated March 2026 ยท Independent Analysis

InsightlyvsFolk

Folk starts at $20/mo, 31% cheaper than Insightly's $29/mo. Folk is rated higher at 4.7/5 vs Insightly's 4.1/5.

I
Insightly

CRM with integrated project management and marketing automation

โ˜… 4.1/5Founded 200925K+ companies users
Try Insightly Free โ†’
F
Folk

Lightweight CRM for building relationships and managing outreach

โ˜… 4.7/5Founded 20203K+ companies users
Try Folk Free โ†’

โšก Quick Stats

โญ
Avg Rating
Folk4.7/5
๐Ÿ† Folk wins
๐Ÿ’ฐ
Starting Price
Insightly$29/mo
Folk$20/mo
๐Ÿ† Folk wins
๐Ÿ”ง
Features
๐Ÿ† Insightly wins
๐ŸŽ
Free Plan
InsightlyYes โœ“
FolkYes โœ“

๐Ÿ“Š Ratings Breakdown

I

Insightly

4.1/5 avg
G2 Score4.2/5
Capterra Score4/5
Overall Avg4.1/5
F

Folk

4.7/5 avg
G2 Score4.7/5
Capterra Score4.6/5
Overall Avg4.65/5

โšก Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Insightly if you need:
  • โœ“ Lead Management
  • โœ“ Pipeline Management
  • โœ“ Project Management
  • โœ“ Email Tracking
  • โœ“ Workflow Automation
Try Insightly Free โ†’
Choose Folk if you need:
  • โœ“ Pipeline View
  • โœ“ Email Sequences
  • โœ“ Chrome Extension
  • โœ“ Enrichment
  • โœ“ Tags & Lists
Try Folk Free โ†’

๐Ÿ”ง Feature Comparison

Insightly uniquely offers Lead Management, Pipeline Management, Project Management. Folk uniquely offers Pipeline View, Email Sequences, Chrome Extension. Both share 2 features including Contact Management, Reporting.

Feature
Insightly
Folk
Contact Management
โœ“
โœ“
Reporting
โœ“
โœ“
Lead Management
โœ“
โœ—
Pipeline Management
โœ“
โœ—
Project Management
โœ“
โœ—
Email Tracking
โœ“
โœ—
Workflow Automation
โœ“
โœ—
Custom Dashboards
โœ“
โœ—
Web-to-Lead Forms
โœ“
โœ—
Mobile App
โœ“
โœ—
Role-based Permissions
โœ“
โœ—
API
โœ“
โœ—
AppConnect
โœ“
โœ—
Calendar Sync
โœ“
โœ—
File Sharing
โœ“
โœ—
Pipeline View
โœ—
โœ“
Email Sequences
โœ—
โœ“
Chrome Extension
โœ—
โœ“
Enrichment
โœ—
โœ“
Tags & Lists
โœ—
โœ“
Custom Fields
โœ—
โœ“
Shared Contacts
โœ—
โœ“
Mail Merge
โœ—
โœ“
Integrations
โœ—
โœ“
Import/Export
โœ—
โœ“
Team Collaboration
โœ—
โœ“
Activity Timeline
โœ—
โœ“
Templates
โœ—
โœ“
Total Features
15
15

๐Ÿ’ฐ Pricing Comparison

Folk starts at $20/mo, 31% cheaper than Insightly's $29/mo.

I

Insightly Plans

Free tier available

Free
Free
  • โ€ข 2 users
  • โ€ข 2500 records
PlusBest Value
$29/user/mo
  • โ€ข 100K records
  • โ€ข 25 email templates
Professional
$49/user/mo
  • โ€ข 250K records
  • โ€ข 100 email templates
  • โ€ข Workflows
Enterprise
$99/user/mo
  • โ€ข Unlimited records
  • โ€ข Custom objects
  • โ€ข Lambda functions
Full Insightly pricing breakdown โ†’
F

Folk Plans

Free tier available

Free
Free
  • โ€ข 100 contacts
  • โ€ข 1 pipeline
StandardBest Value
$20/user/mo
  • โ€ข Unlimited contacts
  • โ€ข 2000 emails/mo
Premium
$40/user/mo
  • โ€ข 5000 emails/mo
  • โ€ข Enrichment
  • โ€ข Reporting
Custom
Custom
  • โ€ข Unlimited emails
  • โ€ข API
  • โ€ข Dedicated support
Full Folk pricing breakdown โ†’
๐Ÿ”” Get notified when prices change

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