CompareStack/Klaviyo vs Constant Contact
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Updated March 2026 · Independent Analysis

KlaviyovsConstant Contact

Constant Contact starts at $12/mo, 40% cheaper than Klaviyo's $20/mo. Klaviyo is rated higher at 4.7/5 vs Constant Contact's 4.2/5.

K
Klaviyo

Marketing automation platform purpose-built for e-commerce brands

★ 4.7/5Founded 2012167K+ customers users
Try Klaviyo Free →
C
Constant Contact

Email marketing and digital marketing platform for small businesses

★ 4.2/5Founded 1995600K+ customers users
Try Constant Contact Free →

⚡ Quick Stats

⭐
Avg Rating
Klaviyo4.7/5
Constant Contact4.2/5
🏆 Klaviyo wins
💰
Starting Price
Klaviyo$20/mo
Constant Contact$12/mo
🏆 Constant Contact wins
🔧
Features
Klaviyo15
Constant Contact15
🏆 Klaviyo wins
🎁
Free Plan
KlaviyoYes ✓
Constant ContactNo
🏆 Klaviyo wins

📊 Ratings Breakdown

K

Klaviyo

4.7/5 avg
G2 Score4.6/5
Capterra Score4.7/5
Overall Avg4.65/5
C

Constant Contact

4.2/5 avg
G2 Score4/5
Capterra Score4.3/5
Overall Avg4.15/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Klaviyo if you need:
  • ✓ Email Marketing
  • ✓ Segmentation
  • ✓ Predictive Analytics
  • ✓ Product Recommendations
  • ✓ Forms & Pop-ups
Try Klaviyo Free →
Choose Constant Contact if you need:
  • ✓ Email Campaigns
  • ✓ Email Templates
  • ✓ Landing Pages
  • ✓ Social Media Marketing
  • ✓ Event Marketing
Try Constant Contact Free →

🔧 Feature Comparison

Klaviyo uniquely offers Email Marketing, Segmentation, Predictive Analytics. Constant Contact uniquely offers Email Campaigns, Email Templates, Landing Pages. Both share 4 features including SMS Marketing, Marketing Automation, A/B Testing.

Feature
Klaviyo
Constant Contact
SMS Marketing
✓
✓
Marketing Automation
✓
✓
A/B Testing
✓
✓
Reporting
✓
✓
Email Marketing
✓
✗
Segmentation
✓
✗
Predictive Analytics
✓
✗
Product Recommendations
✓
✗
Forms & Pop-ups
✓
✗
Customer Profiles
✓
✗
Shopify Integration
✓
✗
Flow Builder
✓
✗
Templates
✓
✗
API
✓
✗
Reviews
✓
✗
Email Campaigns
✗
✓
Email Templates
✗
✓
Landing Pages
✗
✓
Social Media Marketing
✗
✓
Event Marketing
✗
✓
Surveys
✗
✓
Sign-up Forms
✗
✓
Contact Management
✗
✓
List Segmentation
✗
✓
Integrations
✗
✓
E-Commerce
✗
✓
Total Features
15
15

💰 Pricing Comparison

Constant Contact starts at $12/mo, 40% cheaper than Klaviyo's $20/mo.

K

Klaviyo Plans

Free tier available

Free
Free
  • • 250 contacts
  • • 500 emails/mo
  • • 150 SMS
EmailBest Value
$20/mo
  • • 251-500 contacts
  • • 5000 emails/mo
Email & SMS
$35/mo
  • • 251-500 contacts
  • • 5000 emails/mo
  • • 1250 SMS
Full Klaviyo pricing breakdown →
C

Constant Contact Plans

Paid plans only

LiteBest Value
$12/mo
  • • 500 contacts
  • • 10x contacts emails/mo
Standard
$35/mo
  • • 500 contacts
  • • 12x contacts emails/mo
  • • Automations
Premium
$80/mo
  • • 500 contacts
  • • 24x contacts emails/mo
  • • Dynamic content
Full Constant Contact pricing breakdown →
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❓ Frequently Asked Questions

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