Homeโ€บSalesforce vs Keap
Updated March 2026 ยท Independent Analysis

SalesforcevsKeap

Salesforce starts at $25/mo, 92% cheaper than Keap's $299/mo. Salesforce is rated higher at 4.4/5 vs Keap's 4.2/5.

S
Salesforce

The world's #1 CRM platform for sales, service, marketing, and more

โ˜… 4.4/5Founded 1999150K+ customers users
Try Salesforce Free โ†’
K
Keap

CRM and automation platform for small businesses and entrepreneurs

โ˜… 4.2/5Founded 2001200K+ users users
Try Keap Free โ†’

โšก Quick Stats

โญ
Avg Rating
Keap4.2/5
๐Ÿ† Salesforce wins
๐Ÿ’ฐ
Starting Price
Keap$299/mo
๐Ÿ† Salesforce wins
๐Ÿ”ง
Features
๐Ÿ† Salesforce wins
๐ŸŽ
Free Plan
SalesforceYes โœ“
๐Ÿ† Salesforce wins

๐Ÿ“Š Ratings Breakdown

S

Salesforce

4.4/5 avg
G2 Score4.4/5
Capterra Score4.4/5
Overall Avg4.4/5
K

Keap

4.2/5 avg
G2 Score4.2/5
Capterra Score4.1/5
Overall Avg4.15/5

โšก Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Salesforce if you need:
  • โœ“ Opportunity Management
  • โœ“ Lead Management
  • โœ“ Sales Forecasting
  • โœ“ Workflow Automation
  • โœ“ Reports & Dashboards
Try Salesforce Free โ†’
Choose Keap if you need:
  • โœ“ Email Marketing
  • โœ“ Sales Pipeline
  • โœ“ Appointments
  • โœ“ Invoicing & Payments
  • โœ“ Landing Pages
Try Keap Free โ†’

๐Ÿ”ง Feature Comparison

Salesforce uniquely offers Opportunity Management, Lead Management, Sales Forecasting. Keap uniquely offers Email Marketing, Sales Pipeline, Appointments. Both share 3 features including Contact Management, Mobile App, Marketing Automation.

Feature
Salesforce
Keap
Contact Management
โœ“
โœ“
Mobile App
โœ“
โœ“
Marketing Automation
โœ“
โœ“
Opportunity Management
โœ“
โœ—
Lead Management
โœ“
โœ—
Sales Forecasting
โœ“
โœ—
Workflow Automation
โœ“
โœ—
Reports & Dashboards
โœ“
โœ—
Email Integration
โœ“
โœ—
AppExchange Marketplace
โœ“
โœ—
Einstein AI
โœ“
โœ—
Custom Objects
โœ“
โœ—
API Access
โœ“
โœ—
Service Cloud
โœ“
โœ—
Commerce Cloud
โœ“
โœ—
Email Marketing
โœ—
โœ“
Sales Pipeline
โœ—
โœ“
Appointments
โœ—
โœ“
Invoicing & Payments
โœ—
โœ“
Landing Pages
โœ—
โœ“
Text Marketing
โœ—
โœ“
Lead Scoring
โœ—
โœ“
Web Forms
โœ—
โœ“
A/B Testing
โœ—
โœ“
Analytics
โœ—
โœ“
Integrations
โœ—
โœ“
E-Commerce
โœ—
โœ“
Total Features
15
15

๐Ÿ’ฐ Pricing Comparison

Salesforce starts at $25/mo, 92% cheaper than Keap's $299/mo.

S

Salesforce Plans

Free tier available

Free Suite
Free
  • โ€ข Up to 2 users
  • โ€ข Lead & contact management
  • โ€ข Basic email marketing
Starter SuiteBest Value
$25/user/mo
  • โ€ข Sales flows
  • โ€ข Email marketing
  • โ€ข Commerce storefront
Pro Suite
$100/user/mo
  • โ€ข Forecasting
  • โ€ข Quoting
  • โ€ข AppExchange access
Enterprise
$165/user/mo
  • โ€ข Advanced customization
  • โ€ข Workflow automation
Unlimited
$330/user/mo
  • โ€ข Premier support
  • โ€ข Sandbox
  • โ€ข Full AI
Full Salesforce pricing breakdown โ†’
K

Keap Plans

Paid plans only

IgniteBest Value
$299/flat/mo
  • โ€ข 2 users
  • โ€ข 1500 contacts
  • โ€ข Email & text marketing
Grow
$399/flat/mo
  • โ€ข 3 users
  • โ€ข 2500 contacts
  • โ€ข Advanced automations
Scale
$599/flat/mo
  • โ€ข 5 users
  • โ€ข 5000 contacts
  • โ€ข Lead scoring
Full Keap pricing breakdown โ†’
๐Ÿ”” Get notified when prices change

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