CompareStack/Klaviyo vs Campaign Monitor
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Updated March 2026 · Independent Analysis

KlaviyovsCampaign Monitor

Campaign Monitor starts at $12/mo, 40% cheaper than Klaviyo's $20/mo. Klaviyo is rated higher at 4.7/5 vs Campaign Monitor's 4.3/5.

K
Klaviyo

Marketing automation platform purpose-built for e-commerce brands

★ 4.7/5Founded 2012167K+ customers users
Try Klaviyo Free →
C
Campaign Monitor

Email marketing platform known for beautiful email design and deliverability

★ 4.3/5Founded 2004200K+ businesses users
Try Campaign Monitor Free →

⚡ Quick Stats

⭐
Avg Rating
Klaviyo4.7/5
Campaign Monitor4.3/5
🏆 Klaviyo wins
💰
Starting Price
Klaviyo$20/mo
Campaign Monitor$12/mo
🏆 Campaign Monitor wins
🔧
Features
Klaviyo15
Campaign Monitor15
🏆 Klaviyo wins
🎁
Free Plan
KlaviyoYes ✓
Campaign MonitorNo
🏆 Klaviyo wins

📊 Ratings Breakdown

K

Klaviyo

4.7/5 avg
G2 Score4.6/5
Capterra Score4.7/5
Overall Avg4.65/5
C

Campaign Monitor

4.3/5 avg
G2 Score4.1/5
Capterra Score4.5/5
Overall Avg4.3/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Klaviyo if you need:
  • ✓ Email Marketing
  • ✓ SMS Marketing
  • ✓ Marketing Automation
  • ✓ Predictive Analytics
  • ✓ Product Recommendations
Try Klaviyo Free →
Choose Campaign Monitor if you need:
  • ✓ Email Campaigns
  • ✓ Drag-and-Drop Builder
  • ✓ Beautiful Templates
  • ✓ Automation
  • ✓ Personalization
Try Campaign Monitor Free →

🔧 Feature Comparison

Klaviyo uniquely offers Email Marketing, SMS Marketing, Marketing Automation. Campaign Monitor uniquely offers Email Campaigns, Drag-and-Drop Builder, Beautiful Templates. Both share 3 features including Segmentation, A/B Testing, API.

Feature
Klaviyo
Campaign Monitor
Segmentation
✓
✓
A/B Testing
✓
✓
API
✓
✓
Email Marketing
✓
✗
SMS Marketing
✓
✗
Marketing Automation
✓
✗
Predictive Analytics
✓
✗
Product Recommendations
✓
✗
Forms & Pop-ups
✓
✗
Customer Profiles
✓
✗
Reporting
✓
✗
Shopify Integration
✓
✗
Flow Builder
✓
✗
Templates
✓
✗
Reviews
✓
✗
Email Campaigns
✗
✓
Drag-and-Drop Builder
✗
✓
Beautiful Templates
✗
✓
Automation
✗
✓
Personalization
✗
✓
Analytics
✗
✓
Sign-up Forms
✗
✓
Transactional Email
✗
✓
SMS
✗
✓
Link Review
✗
✓
Integrations
✗
✓
Custom Branding
✗
✓
Total Features
15
15

💰 Pricing Comparison

Campaign Monitor starts at $12/mo, 40% cheaper than Klaviyo's $20/mo.

K

Klaviyo Plans

Free tier available

Free
Free
  • • 250 contacts
  • • 500 emails/mo
  • • 150 SMS
EmailBest Value
$20/mo
  • • 251-500 contacts
  • • 5000 emails/mo
Email & SMS
$35/mo
  • • 251-500 contacts
  • • 5000 emails/mo
  • • 1250 SMS
Full Klaviyo pricing breakdown →
C

Campaign Monitor Plans

Paid plans only

LiteBest Value
$12/mo
  • • 500 contacts
  • • 2500 emails/mo
Essentials
$29/mo
  • • 500 contacts
  • • Unlimited emails
  • • Automation
Premier
$159/mo
  • • 500 contacts
  • • Phone support
  • • Advanced analytics
Full Campaign Monitor pricing breakdown →
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❓ Frequently Asked Questions

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