Home โ†’ email marketing โ†’ Buttondown
Buttondown logo

Buttondown

Free planemail marketing

Minimalist newsletter tool for writers and developers

โ˜…โ˜…โ˜…โ˜…โ˜…
4.6G2
โšก Founded 2017๐Ÿ‘ฅ 20K+ users users
$9/mo
Starting Price
4.6/5
G2 Rating
20K+ users
Users
Yes โœ“
Free Trial

๐ŸŽฅ Video Review

Buttondown demo video

Buttondown โ€” Demo & Review

Click to play

YouTube

โœจ Key Features

โœ“Markdown Editor
โœ“Newsletters
โœ“Archives
โœ“Custom Domain
โœ“RSS-to-Email
โœ“Paid Subscriptions
โœ“Segmentation
โœ“Analytics
โœ“API
โœ“Automations
โœ“Surveys
โœ“Referral Program
โœ“Integrations
โœ“Custom CSS
โœ“Webhooks

๐Ÿ’ฐ Pricing Plans

FreeFree
100 subscribers
Basic$9/mo
1000 subscribers ยท Custom domain
Standard$29/mo
5000 subscribers ยท Automation
Professional$79/mo
10K subscribers ยท API access

โญ User Reviews

4.3/ 5
3 Reviews
๐Ÿ‘ 67% would recommend
Capterra 4.3
Ease of Use
4.3
Output Quality
4.3
Value for Money
4.3
Customer Support
4.7
Features
3.7
Sort:
L
Liam TaylorFreelance CopywriteragencyAug 6, 2025
โ˜…โ˜…โ˜…โ˜…โ˜…Absolutely love Buttondown

Buttondown makes complex email sequences feel simple. We run a 14-step onboarding sequence with conditional branches and it's easy to maintain. Support team is genuinely helpful.

M
Mia ReevesProduct DesigneragencySep 21, 2025
โ˜…โ˜…โ˜…โ˜†โ˜†Decent but not exceptional

Buttondown works but has quirks. The UI feels a bit dated in places and the spam score checker isn't very accurate. Deliverability is decent but I've gotten better numbers from competitors.

A
Astrid ChoiGrowth Hackerโœ“ Verifiedsmall-businessApr 8, 2025
โ˜…โ˜…โ˜…โ˜…โ˜…Game changer for our team

Buttondown is the best email platform I've used for automation. The visual flow builder is intuitive, deliverability is excellent (98%+ open rates on first send), and the segmentation is powerful.