Homeโ€บActiveCampaign vs Moosend
Updated March 2026 ยท Independent Analysis

ActiveCampaignvsMoosend

Moosend starts at $9/mo, 40% cheaper than ActiveCampaign's $15/mo. Both rated 4.5/5 by users.

A
ActiveCampaign

Marketing automation and CRM platform for customer experience automation

โ˜… 4.5/5Founded 2003180K+ customers users
Try ActiveCampaign Free โ†’
M
Moosend

Affordable email marketing and automation for growing businesses

โ˜… 4.6/5Founded 201130K+ users users
Try Moosend Free โ†’

โšก Quick Stats

โญ
Avg Rating
๐Ÿ† Moosend wins
๐Ÿ’ฐ
Starting Price
๐Ÿ† Moosend wins
๐Ÿ”ง
Features
๐Ÿ† ActiveCampaign wins
๐ŸŽ
Free Plan

๐Ÿ“Š Ratings Breakdown

A

ActiveCampaign

4.5/5 avg
G2 Score4.5/5
Capterra Score4.6/5
Overall Avg4.55/5
M

Moosend

4.6/5 avg
G2 Score4.6/5
Capterra Score4.6/5
Overall Avg4.6/5

โšก Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose ActiveCampaign if you need:
  • โœ“ Email Marketing
  • โœ“ CRM & Sales
  • โœ“ Conditional Content
  • โœ“ Split Testing
  • โœ“ Predictive Sending
Try ActiveCampaign Free โ†’
Choose Moosend if you need:
  • โœ“ Email Campaigns
  • โœ“ Personalization
  • โœ“ A/B Testing
  • โœ“ Real-time Analytics
  • โœ“ Transactional Email
Try Moosend Free โ†’

๐Ÿ”ง Feature Comparison

ActiveCampaign uniquely offers Email Marketing, CRM & Sales, Conditional Content. Moosend uniquely offers Email Campaigns, Personalization, A/B Testing. Both share 5 features including Marketing Automation, Landing Pages, Forms.

Feature
ActiveCampaign
Moosend
Marketing Automation
โœ“
โœ“
Landing Pages
โœ“
โœ“
Forms
โœ“
โœ“
Segmentation
โœ“
โœ“
Reporting
โœ“
โœ“
Email Marketing
โœ“
โœ—
CRM & Sales
โœ“
โœ—
Conditional Content
โœ“
โœ—
Split Testing
โœ“
โœ—
Predictive Sending
โœ“
โœ—
Lead Scoring
โœ“
โœ—
SMS Marketing
โœ“
โœ—
Site Tracking
โœ“
โœ—
Event Tracking
โœ“
โœ—
900+ Integrations
โœ“
โœ—
Email Campaigns
โœ—
โœ“
Personalization
โœ—
โœ“
A/B Testing
โœ—
โœ“
Real-time Analytics
โœ—
โœ“
Transactional Email
โœ—
โœ“
Integrations
โœ—
โœ“
Templates
โœ—
โœ“
Drag-and-Drop Editor
โœ—
โœ“
API
โœ—
โœ“
Product Recommendations
โœ—
โœ“
Total Features
15
15

๐Ÿ’ฐ Pricing Comparison

Moosend starts at $9/mo, 40% cheaper than ActiveCampaign's $15/mo.

A

ActiveCampaign Plans

Paid plans only

StarterBest Value
$15/mo
  • โ€ข 1000 contacts
  • โ€ข 1 user
  • โ€ข Email campaigns
Plus
$49/mo
  • โ€ข 1000 contacts
  • โ€ข 3 users
  • โ€ข Landing pages
  • โ€ข CRM
Pro
$79/mo
  • โ€ข 1000 contacts
  • โ€ข 5 users
  • โ€ข Predictive sending
Enterprise
$145/mo
  • โ€ข 1000 contacts
  • โ€ข 10 users
  • โ€ข Custom reporting
Full ActiveCampaign pricing breakdown โ†’
M

Moosend Plans

Paid plans only

ProBest Value
$9/mo
  • โ€ข 500 subscribers
  • โ€ข Unlimited emails
  • โ€ข Automation
Enterprise
Custom
  • โ€ข Custom plan
  • โ€ข Dedicated IP
  • โ€ข Priority support
Full Moosend pricing breakdown โ†’
๐Ÿ”” Get notified when prices change

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