CompareStack/Wix vs Ghost
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Updated March 2026 · Independent Analysis

WixvsGhost

Ghost starts at $11/mo, 35% cheaper than Wix's $17/mo. Both rated 4.3/5 by users.

W
Wix

All-in-one website builder with drag-and-drop editor and AI tools

★ 4.3/5Founded 2006250M+ users users
Try Wix Free →
G
Ghost

Open-source publishing platform for blogs, newsletters, and memberships

★ 4.3/5Founded 20133M+ installs users
Try Ghost Free →

⚡ Quick Stats

⭐
Avg Rating
Wix4.3/5
Ghost4.3/5
🏆 Wix wins
💰
Starting Price
Wix$17/mo
Ghost$11/mo
🏆 Ghost wins
🔧
Features
Wix15
Ghost15
🏆 Wix wins
🎁
Free Plan
WixYes ✓
GhostNo
🏆 Wix wins

📊 Ratings Breakdown

W

Wix

4.3/5 avg
G2 Score4.2/5
Capterra Score4.4/5
Overall Avg4.300000000000001/5
G

Ghost

4.3/5 avg
G2 Score4.1/5
Capterra Score4.6/5
Overall Avg4.35/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Wix if you need:
  • ✓ Drag-and-Drop Editor
  • ✓ AI Website Builder
  • ✓ 800+ Templates
  • ✓ E-Commerce
  • ✓ Bookings
Try Wix Free →
Choose Ghost if you need:
  • ✓ Blog Publishing
  • ✓ Newsletter
  • ✓ Memberships & Subscriptions
  • ✓ Custom Themes
  • ✓ Native Analytics
Try Ghost Free →

🔧 Feature Comparison

Wix uniquely offers Drag-and-Drop Editor, AI Website Builder, 800+ Templates. Ghost uniquely offers Blog Publishing, Newsletter, Memberships & Subscriptions. Both share 2 features including SEO Tools, Custom Domain.

Feature
Wix
Ghost
SEO Tools
✓
✓
Custom Domain
✓
✓
Drag-and-Drop Editor
✓
✗
AI Website Builder
✓
✗
800+ Templates
✓
✗
E-Commerce
✓
✗
Bookings
✓
✗
Blog
✓
✗
SSL
✓
✗
Analytics
✓
✗
Mobile Optimization
✓
✗
App Market
✓
✗
Velo (Dev Platform)
✓
✗
Marketing Tools
✓
✗
Automations
✓
✗
Blog Publishing
✗
✓
Newsletter
✗
✓
Memberships & Subscriptions
✗
✓
Custom Themes
✗
✓
Native Analytics
✗
✓
API
✗
✓
Integrations
✗
✓
Email Newsletters
✗
✓
Paid Content
✗
✓
Open Source
✗
✓
Markdown Editor
✗
✓
Member Portal
✗
✓
Custom Code Injection
✗
✓
Total Features
15
15

💰 Pricing Comparison

Ghost starts at $11/mo, 35% cheaper than Wix's $17/mo.

W

Wix Plans

Free tier available

Free
Free
  • • Wix branding
  • • 500MB storage
LightBest Value
$17/mo
  • • Custom domain
  • • 2GB storage
Core
$29/mo
  • • 50GB storage
  • • Accept payments
Business
$36/mo
  • • 100GB storage
  • • Subscriptions
Business Elite
$159/mo
  • • Unlimited storage
  • • Priority support
Full Wix pricing breakdown →
G

Ghost Plans

Paid plans only

StarterBest Value
$11/mo
  • • 500 members
  • • 1 staff user
Creator
$31/mo
  • • 1000 members
  • • 2 staff users
Team
$63/mo
  • • 1000 members
  • • 5 staff users
Business
$249/mo
  • • 10K members
  • • Unlimited staff
Full Ghost pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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